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Unique Cosmetic Ingredients in 2010 – Bee Venom, Snail Slime/Mucin and Snake Venom December 31, 2010

This year saw the introduction of unique cosmetics ingredients such as bee venom, escargot/snail mucus, and snake venom being huge hit in the Korean market.

What are so special about these ingredients? Read all about it !

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Enprani New Line and Upgraded Retinol Line December 8, 2010

Enprani has recently upgraded it’s Retinol line – a line that was introduced in 2008 – that proved that the line was indeed very successful and popular!


Included in this line is the patented Retino x8 (where it won 2008’s Hot Eye Catching New Product award) . Enprani’s Retino X8 was recognized with the New Excellent Technology award (NET) from the Ministry of Science and Technology for the development of RetinoX8’s main ingredient, Retinyl retinoate. The product also received the Health and Technology award (HT) from the Ministry of Health, Welfare and Family Affairs. The product was patented not only in Korea but in Japan, the European Union, and the US. Enprani’s leading product also drew interest from the academic world for its publications in major international science journals.


Another new product called the Micro Shot was introduced into the newly upgraded line. It is a patch management which includes collagen, retinol x8, hyaluronic acid polymer. It contains 8 patches and effects are seen immediately.


With its instant wrinkle improvement solution, its 8 times superior efficacy, and its 6 hours efficiency than existing wrinkle care cosmetics, the RetinoX8 takes its place as a globally recognized wrinkle repairing product.


Enprani CEO, Ryoo Hee-chang, who is a researcher and engineer himself, said “we devoted our last 6 years to develop the RetinoX8. By achieving the NET and HT commendations, we are inspired to continually develop a high quality product and to position ourselves as one of the top brands recognized by consumers from around the globe.”


Enprani has also introduced a new line under it’s wings called Eslinn. There really is this obsession about escargot/snail creams in Korea. Most major brands have their snail cream line  and Enprani is the latest to jump in ( Secret Key, Tony Moly, Enprani, etc) !


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