As 2010 comes to an end, Korean skincare/cosmetic companies have ranked their Best-Selling items throughout 2010.
Did your favourite Korean skincare products made it into the top 5?
Click here to find out more..
Skin care creams, essences/serums achieved a steady rate this year, but not enough to carry on it’s unprecedented past reputation.
On the other hand – Lifting mask packs, hydration mask packs, overnight sleeping packs have gained an enormous popularity both in the korean and asian skincare market in 2010.
The BB Cream craze also also intensified this year with international brands such as Estee Lauder, Lancome, Clinique, MAC coming out with their own version of BB Creams ( Bobbi Brown’s BB Cream coming soon in Spring 2011 ).
In fact, BB Creams and Mask Packs came in overall in Number 1 and Number 2 for the best selling skincare items of 2010, trailed by Essences/Serums and Creams in No.3 and 4.
Creams and Essences/Serums , being items that consumers have adopted for centuries focuses on nutrition and hydration , but now these substances can be absorbed into the skin more rapidly with introduction of these ‘mask packs’, while leaving consumers with a light, refreshed feeling on their skin as opposed to the heavier feeling a cream gives. Mask packs are also suitable for all skin types, which increases it’s popularity. However, this trend is only observable in the Asian skincare market.
In 2010, the Korean skincare market has also seen the increase in numbers of Soothing gels, boosters ( which never really took off in terms of popularity in the Asian skincare market ).
A rare success was Etude House’ DR LASH AMPOULES, a pioneer in the niched cosmetics market, was bestowed as Etude House BEST SELLER of 2010. It is rare for a non-skincare product to grab the top notch, therefore the success of this eyelash serum will open up the market for Eyelash serums in 2011, therefore we will be expecting a rise in trend for Eyelash serums next year.
Makeup eyeliner and mascara has also proved to be hit items this year and has been incorporated into the mainstream cosmetics market because of it’s strong sales.
2010 also saw the introduction and increasing popularity of BB Cream Powder Pacts, and the trend is expected to increase in 2011.
2010 also saw a dramatic inscrease and demand of natural, organic skincare products which have finally caught up in Asia. Emerging korean brands such as Suiskin, Nature Republic, BRTC’s Dr MJ, LG’s Belif, are examples of these ‘new generation’ natural skincare brands. The increase of ‘ECOCERT-certified’ products have also been a highlight in the new wave of organic products.
Without further ado, the list of the top 5 best selling items of various korean skincare brands of 2010 :
|Brand Name||Number 1||Number 2||Number 3||Number 4||Number 5|
|Nature Republic||Aqua Collagen Solution Marine Hydro Gel Mask||Soothing & Moisture ALOE VERA 90% gel||Advanced Cell boosting Night Cream||Nature Republic Collagen Dream Serum||The Jin EGF Essence Booster|
|The Body Shop||Tea Tree Oil||White Musk Body Lotion||White Musk Shower Gel||African Wisdom Spa Body Balm||African Wisdom Spa Salt Scrub|
|The Saem||Miracle Gem Cutting Diamond V10C Lifting Serum||Taco Teller Mask Sheet (10 sheets)||Honey Multi-Balm||Ally’s Ajell Lip Tint||Ardent Lady Moist Powder Pact SPF 27|
|The Face Shop||Dong Hwan line||Magic Cover BB Cream||Arsainte Eco Theraphy Vitalist Serum Set||Flebote Collagenic XP V Lifting Serum||Face & It Extreme Transforming Mascara|
|Missha||Real Signature Complete M BB Cream||Super Aqua Cell Renew Snail Cream||Oriental Choboyang Sap||M Mega Ex Volume Mascara||All Around Safe Clock Soft Finish Sun Milk SPF 50|
|Baviphat||Apple AC Therapy Sleeping Pack||Lemon Whitening Sleeping Pack||Peach Peeling Gel||Strawberry Toxifying Mask||Magic Girls BB Cream|
|Beauty Credit||Danahan Ecopure Skincare Set||Danahan Looc Mineral Powder Pact SPF30||Danahan Ecopure White Drop Sun Block SPF33||Green Tea Yellow Soil Foam Cleansing||Milk Hand Cream|
|Beauti Plex (LG Corp)||Isa Knox 2D2 Wrinkle Serum 3D||Sooryehan ‘One Thousand and Three’ Mushroom Herbal Cream||Lacvert Re Blossom Essence||Cathy Cat Essence Sun BB SPF 50||Beyond Phyto Aqua Rich Cream|
|Skinfood||Ancient Rice Set||Omija Teabag Toner||Ginseng Mask||Eggplant Pen Eyeliner||Black Sugar Scrub Wash Off Mask|
|Amore Pacific||IOPE Super Vital Extra Moist Cream||Hanyul Hospitable Essence / Hannule Keukjin Essence||Happy Bath Repair 24 Enriching Essence||Mamonde Total Solution Line||Laneige Multi Berry Yogurt Pack|
|Innisfree||Green Tea Seed Serum||Inisfree Olive Real Power Cream||Innisfree Jeju Island Volanic Volcanic Pore Clay Mask||Innisfree White Tone Up Toner||Innisfree Green Tea Mineral Mist|
|It’s Skin||Prestige Creme D’escargot||2PM Sunblock SPF50||Prestige Creme D’escargot BB Cream||Power 10 Formula One Series||M.D. Formula Celltox Filler EX|
|Etude House||Dr Lash Ampoule||Collagen Moisfull Cream||Fresh Cherry Tint||Missing U Hand Creams||Perfumed Mini Stick|
|Skin79||Silver Super VIP Beblesh Balm||Absolute Total BB Cream SPF 37||Oriental Gold Plus BB Cream||Sue Hydrating Gel Oil Free||Hydro Repairing Mask Sheet|
|Tony Moly||Floria Youth Energy Capsule Essence||Latte Art Cappucino Cream-In Scrub||Backstage Gell Eyeliner 08||Intensive Repair Live Snail Cream||Shiny Foot Peeling Liquid|
|Holika Holika||Face 2 Change Liquid Roller BB||Bulgarian Rose Petal Moisture Mask||Black Caviar Wrinkle Recover Cream||Black Caviar Wrinkle Recover Essence||Holika Holika Aqua Petit Jelly|
A few products that caught our attention :
1) Holika Holika Black Caviar Wrinkle Recovery Set
2) It’s Skin Prestige Creme D’escargot – We’ve been waiting to try this for a loooooong time but it’s so over-priced ! It’s a big hit over in Japan
3) The Face Shop’s brand new line – Dong Hwan line
4) Sooryehan’s 명한 미인도 율 Herbs and Mushroom Cream
5) Amore Pacific’s Hannule Essence Sap
Do you own any items from the best-seller list above? Did it live up to it’s reputation? 🙂 Share it with us!
Source : BNT News
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